The cover letter gives you the opportunity to communicate in a less “dry” way than the curriculum, to present yourself properly, as well as to express your motivation and uniqueness. Discover how to write a “winning” cover letter, designed to get the interview you want.
1. Arouse interest
A standard and too general letter will not help you enhance your candidacy. You have to uncheck yourself from the first paragraph. If you are responding to an ad, start the letter explaining what attracts you to the vacancy. If it is a spontaneous candidacy, it shows that you do not run because you do, but that you know the company. Find out beforehand and emphasize what has prompted you to knock on the door of that company and not another. That way you will show that you are motivated. An example: “Because of its recent innovations, its group is a pioneer in its market. Being a business assistant in an innovative group is a challenge that matches my aspirations”
2. Talk about your project
In the letter you have to explain what you plan to do, what type of position you aspire to, what is your professional project. If you are starting and you don’t have a concrete idea of the outputs that the future can hold for you, explain the type of tasks you feel “in your sauce” or dominate the situation. If you do not indicate a specific position, indicate a professional orientation (commercial, human resources, production) within the company.
3. Put yourself in the interviewer’s place
The second paragraph of the letter should enhance your qualities for the position you intend to occupy. The cover letter has a fundamental objective, which is to meet the expectations of the interviewer. You have to put yourself in his place and ask yourself what are the skills and qualities he is looking for.
Do not just summarize your resume, you have to relate some successful professional experience that is related to the position you want. You have to show that your job application fits your experience (or academic training) and that it is essential for a professional project that you would love to be able to carry out. It is better not to list personal qualities without tone or are (“I am independent, dynamic, etc.”), but to specify what this or that professional success consisted of and give data that support your achievements. For example, for a position as manager: “I managed to increase the productivity of my team by 10% in one year.”
4. Take care of the forms
Read the cover letter as many times as necessary, do not make misspellings, not even carelessly when typing, and take care of the syntax, if you do not want to make a bad impression on the interviewer. Use present tenses and action verbs, which are more dynamic. Discard the pompous and empty phrases. Don’t abuse words like “personally” to start the sentences if you don’t want to seem too self-centered. If it is a spontaneous candidacy, it is appropriate that the subject of the letter be a “proposal for collaboration” and not a “spontaneous candidacy”. You have to show equal treatment to the interviewer by offering your services. Try to make the letter fit on one side and space the paragraphs well with dots and apart to facilitate reading. Write the letter to the computer, unless the announcement indicates that it has to be handwritten.
5. Invite the interviewer to an interview
The purpose of the letter is to get an interview. You have to “be available” to the interviewer for that meeting. Use a formula of the type “Thanking you in advance for the interest I devote to my candidacy, I remain at your disposal for a possible meeting …”. Do not hesitate to tell the interviewer that you will call him after a few days to talk about your candidacy. Not for that reason you will seem heavy, but someone determined and determined. Many candidates are excessively passive while waiting for an answer. Finish the letter with some closing and farewell formula of this style: “Waiting for a favorable response, greet you attentively” or a similar one. And don’t forget to sign it!